As bank-insurer, KBC's purpose is to help all its stakeholders realise their dreams and protect them. KBC aspires at being far more than a bank and an insurance: KBC wants to enable and protect the dreams of its clients. Even more: KBC likes to inspire, boost and stimulate those who count on KBC, day after day.

KBC helps others so they can grow and achieve their goals. KBC enables retail clients to plan, realize and protect their projects, helps business clients to grow and develop in the long term, and drive local economies to improve communities, offering services to citizens and opportunities for young people. KBC is preparing for tomorrow's challenges, so current and future employees can develop their full potential.


KBC's vision is to be the reference for bank-insurance in all our core markets. KBC is a group of more than 38,000 talented employees in different countries who work together and share a common culture. It is from this fertile and energizing culture that KBC builds its strategy, consisting of four cornerstones interacting with each other.
Firstly, KBC strive to offer our clients a unique bank-insurance experience. KBC develops the group with a long-term perspective and therefore achieve sustainable and profitable growth, putting our clients' interests at the heart of what we do, striving to offer them a high quality service with relevant solutions at all times.

KBC takes the responsibility towards society and local economies very seriously and aim to reflect that in our everyday activities. KBC is convinced that its strategy, powered by its culture and with the contribution of the team, helps earn, keep and grow trust day by day and therefore makes us the reference point in our core markets.